Success
If you read EPUB books or PDF files on your iPhone or iPad, you have probably already tried Apple Books. It's free, pre-installed, and for a lot of people that's enough. So why would anyone pay for justRead.app?
Here's the honest answer, including the parts where Apple Books wins.
The short version
Pick Apple Books if… you buy most of your books from the Apple Books Store, you want zero setup, and you mostly want to listen to audiobooks alongside your ebooks.
Pick justRead.app if… you own (or want to discover) your own EPUB books and PDF files, you care about how text looks on the page, and you want a reader that treats your library as yours. Customization is what you want.
Where Apple Books genuinely wins
Pretending otherwise would be dishonest, so:
- Price. Apple Books is free. justRead.app is $2.99/month or $24.99/year
- The Apple Books Store. One-tap purchases, instant delivery, tight billing integration. justRead.app doesn't sell books at all.
- Audiobooks in the same app. justRead.app is EPUB and PDF only (but text-to-speech is coming)
If those three things describe you, stop reading and use Apple Books. It's a fine app for that user.
Where justRead.app wins (and it's not even close)
1. One reader for EPUB and PDF
This is the big one since the last time I wrote about justRead.app: it's no longer EPUB-only. PDFs now open in the same polished reader, and not as flat page images the way most apps treat them.
You get table-of-contents navigation, full-text search with highlighted hits, persistent highlights you can select and keep, tap-the-page-number "go to page," a true dark / inverted mode, and reading-progress tracking with an auto "finished" celebration. Password-protected PDFs open with a password prompt instead of failing. Even the keyboard shortcuts match the EPUB reader, with arrow-key page navigation on top. And there's a built-in 20–20–20 eye-rest timer for long sessions.
PDFs keep their fixed layout, because that's what a PDF is, but everything around the page, the navigation, search, highlights, stats, and goals, behaves like a first-class reader. Apple Books can open a PDF; justRead.app actually lets you read in one.
2. OPDS support
This is the one almost nobody mentions. justRead.app has OPDS support with Project Gutenberg pre-configured. Browse, search, and download tens of thousands of free public-domain books from inside the app. No browser, no side-loading, no Calibre detour. You can also point it at any custom OPDS server, including private, password-protected catalogs, so your own library server logs in right inside the app.
3. Typography you actually control
Apple Books gives you 14 fonts and fixed margins. That's the entire customization story.
justRead.app ships with 200+ fonts, lets you import any custom font (OpenDyslexic, Bookerly, Bionic, your favorite serif, anything), and exposes font size, weight, line spacing, letter and word spacing, paragraph spacing, hyphenation, ligatures, alignment, and separate margin controls for portrait and landscape. Margins can go to zero: true edge-to-edge reading. And every setting can be overridden per book.
If text on a screen has ever felt slightly wrong to you and you couldn't fix it, that's the gap justRead.app closes.
4. Highlights you can actually use
In Apple Books, highlights live in Apple Books. You can browse them and that's about it.
justRead.app exports highlights to Markdown or PDF, syncs them straight to Readwise in one tap, lets you share individual passages through the iOS share sheet, and generates social-ready book cards when you finish a title. Highlights can carry notes, with an in-text marker and tap-to-peek so the note stays attached to the passage. If you keep notes in Obsidian, Notion, Readwise, or anywhere else, this is the difference between highlighting being a feature and highlighting being useful.
5. A library that knows it's a library
Custom collections, a tagging system with active filters, saved smart filters, 10+ sort modes, user defined collections, an alphabet jumper, personal star ratings, written reviews, and a "Want to Read" status. You can edit a book's title, author, and tags right in the app, and show, hide, or reorder the sections on your Home, Library, and Stats screens so the app looks the way you read. Apple Books has collections and that's roughly where the organization story ends.
For anyone whose library has grown past "a few dozen books," the difference compounds fast. justRead.app has been tested with 5,000+ books with no slowdowns.
6. Reading stats that exist
Apple Books tracks a daily minutes goal. That's it.
justRead.app tracks streaks, time per book, reading speed, consistency percentage, longest sessions, peak reading hours, a 30-day activity chart, monthly and yearly breakdowns, and per-book statistics, and now wraps them into daily, weekly, monthly, and yearly recaps, a retrospective view of what you actually read and when. If you keep a Goodreads or StoryGraph account, this is the feature you didn't know belonged inside the reader itself.
7. Smart color automation
justRead.app can automatically switch color presets based on time of day or sunrise/sunset. Warm and dim at night, crisp during the day, no manual toggling. Apple Books follows the system dark mode and that's all.
8. Accessibility done properly
Full VoiceOver support with custom labels and announcements, Dynamic Type, Reduce Motion, Reduce Transparency, high-contrast support, full keyboard navigation, and configurable VoiceOver actions. On iPad with a Magic Keyboard, every major action has a shortcut (⌘B bookmarks, ⌘T table of contents, ⌘F search, ⌘+/− font size), and the PDF reader honors the same shortcuts.
Apple Books has decent baseline accessibility. justRead.app treats it as a first-class concern.
9. Your library, not Apple's
Apple Books books bought from the store are DRM-locked to your Apple ID. justRead.app reads files. Point it at any folder, whether local or in the cloud, use two-way Calibre sync for wireless transfer of both EPUBs and PDFs, or use OPDS: your books stay yours, fully readable offline, in a format you control.
If justRead.app disappeared tomorrow, your EPUBs and PDFs would still be sitting in your folder.
The verdict
Apple Books is a competent default built for people who buy books from Apple.
justRead.app is the opposite. Every design decision points back to one question: does this make reading better for the person actually holding the phone?
If you've ever caught yourself fiddling with Apple Books' font menu thinking "is this really all I get?", the 7-day free trial is the answer.
You'll know within a chapter.
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